Pipefy CEO Alessio Alionço told TI INSIDE this week that pressure to adopt AI is creating real tension between business and IT departments inside Brazilian companies — and that the region faces a paradox: abundant corporate interest in AI, but little governance or technical know-how to move past the pilot phase.
What Changed
According to the CEO, the pattern he sees is this: business leadership (or the CEO) pushes for AI adoption and fast efficiency gains, the business side wants AI to improve quality of life at work, and IT is caught in the middle, trying to deliver it safely and at scale — without the time or governance needed to do so. Alionço also notes that many companies promised AI results and failed to deliver, which raises the pressure on the technical side even further.
Why It Matters
This isn't an isolated opinion — it's a real-world description of the exact bottleneck we've been discussing in recent posts: the gap between buying access to an AI model and actually running AI in operations safely. When pressure for fast results outpaces a company's real governance capacity, the pilot becomes a source of internal friction instead of value.
The Impact for Brazil
Alionço's diagnosis matches what corporate adoption data in Brazil already shows: according to Aon's 2026 Human Capital Trends Study, 96% of Brazilian organizations believe AI will create new opportunities, but only 35% say they've actually implemented AI solutions. The bottleneck isn't lack of interest — it's lack of internal structure to turn interest into execution.
Entercast's Take
This is exactly the argument we made in "From Pilot to Scale": top-down pressure for fast results, without matching investment in governance, data, and process, pushes IT to promise what it can't sustain. The fix isn't to lower AI adoption ambition — it's to align the pace of results pressure with the company's real governance maturity, so the next wave of projects doesn't repeat the same friction Pipefy's CEO is describing today.